W. P. Carey School of Business
W. P. Carey School of Business

W. P. CareyDirectory

Find by:
Names (A-Z)
Departments

John Dietrich

Lecturer
Marketing

Department
Contact
Office:BAC 463
Mailing Address:
Main Campus
PO BOX 874106
Tempe, AZ 85287-4106

Phone: 480-965-3621
Fax: 480-965-8000
Email: John.T.Dietrich@asu.edu
John Dietrich

Job Title(s)
Lecturer

Education
Masters Business Administration.

Masters Management.

Bachelor Arts - English.

Bachelor Science - Interdisciplinary Studies Business Writing and Humanities

Research Areas
Professional Sales

Recent Consulting
Larson Engineering, Inc.; Krauss Anderson; Braun Intertec
 

Current Projects
Team Coach for the 2015 International Collegiate Sales Competition (ICSC) hosted by Florida State University - 60 universities competing 

Team Coach for the Arizona Collegiate Sales Competition (ACSC) hosted by Arizona State University

Academic Positions Held
Arizona State University: January 2014-present. 

Career and Recent Professional Awards; Teaching Awards

Led Arizona State University to # 4 ranking at the 2015 International Collegiate Sales Competition (ICSC) hosted by Florida State University (60 universities competed)

Led Arizona State University to # 1 ranking for "Rising Stars" at the 2015 International Sales Competition (ICSC) hosted by Florida State University

Led Arizona State University to # 1 ranking at the 2016 Arizona Collegiate Sales Competition (ACSC) hosted by Arizona State University 

"Best of Show" Marketing: # 1 marketing award in USA for engineering industry (2009)

Led marketing department to 5 national marketing excellence awards (2008 - 2010)

Professional Leadership
 

Corporate and Public Sector Leadership
Former Senior Vice President of Business Development - National Company

Representative Publications
Previous guest editorial writer for national newsletter: Zweig White's "Marketing Now"



 


ASU is a tier 1 research university and W. P. Carey is proud of its strong tradition of teaching and classroom excellence. Our students directly benefit from the research and theories our faculty brings into the classroom. Below is a list of courses being taught during the current semester by this faculty member. Click a course to view it in the ASU course catalog.

MGT 493 - Honors Thesis
Supervised research or creative activity focused on preparation and completion of an undergraduate honors thesis or creative project.

MKT 391 - Essentials of Selling
Focuses on the selling process and its practical applications within consumer and business markets. Not open to business majors.

MKT 410 - Sales Management
Constructive investigation of selling processes, their application in business and consumer contexts, and management of the sales function.

MKT 452 - Bus-to-Bus Marketing Strategy
Concepts, skills, and strategies for performing competitively in the business market where organizations rather than households are the customers.

W. P. Carey School of Business

400 E. Lemon St.
Tempe, AZ 85287