Ph.D. (Marketing), University of British Columbia, 2015
Consumer Behavior, Social Influence, Prosocial Behavior, Virtual Reality, Social Comparison
Academic Positions Held
Assistant Professor, Arizona State University: 2015-present.
Kristofferson, Kirk, Brent McFerran, Andrea C. Morales and Darren W. Dahl (2016), ““The Dark Side of Scarcity Promotions: How Exposure to Limited Quantity Promotions Can Induce Aggression,” Journal of Consumer Research (conditionally accepted).
Kristofferson, Kirk and Katherine White (2015), "Interpersonal Influences in Consumer Psychology: When Does Implicit Social Influence Arise?" in Cambridge Handbook of Consumer Psychology, Norton, Rucker and Lamberton.
Kristofferson, Kirk, Katherine White, and John Peloza (2014), "The Nature of Slacktivism: How the Social Observability of an Initial Act of Token Support Affects Subsequent Prosocial Action," Journal of Consumer Research, 40(6), 1149-1166.
ASU is a tier 1 research university and W. P. Carey is proud of its strong tradition of teaching and classroom excellence. Our students directly benefit from the research and theories our faculty brings into the classroom. Below is a list of courses being taught during the current semester by this faculty member. Click a course to view it in the ASU course catalog.
MKT 462 - Competitive Marketing Strategy
Strategy formulation and decision making by the marketing executive. Integrates marketing programs and considers competitive marketing issues.